Deep Dive Overview Deep Dive Learning System Deep Dive Keynote Speech Deep Dive Chapter 1 Sample Order Deep Dive

Deep Dive

The Proven Method for Building Strategy, Focusing Your Resources and Taking Smart Action
Rich on Deep Dive video
take the strategy quiz

The inability to set good strategy can sink a company—and a leader's career. A recent Wall Street Journal study revealed that the most sought-after executive skill is strategic thinking, but only three out of ten managers have this skill set.

Deep Dive provides you with the three keys to strategic thinking, breaks them down into simple, attainable skills and gives you practical tools to apply them every day. You'll master the three disciplines of strategic thinking:

  • Acumen—generate critical insights through a step-by-step evaluation of your business and its environment.
  • Allocation—focus your limited resources through strategic trade-offs.
  • Action—implement a system to guarantee effective execution of strategy at all levels of your organization.

Based on new research with senior executives from 150 companies and Rich's experience as a thought-leading strategist, Deep Dive is the first book to focus on the most important level of strategy—you.

Here's what people are saying about Deep Dive

"Deep Dive can help managers differentiate themselves from that middle layer of performers by focusing on those opportunities to gain competitive advantage with relevant business processes. The innovative material, compelling concepts and exhaustive research make this arguably the best book ever written on strategic thinking."

James Floyd
Director of Operations
McDonald's

"Our managers are anxious to become better strategists, but until now have not had a good resource to help them develop their strategic thinking skills. Deep Dive gives mangers the path to develop this important skill set and will improve our efficacy in strategic thinking."

Lydia Li
Senior Sales Training Manager
Adidas

"Rich Horwath does an exceptional job taking the complex topic of strategic thinking and breaking it down to a level that all managers can understand and apply to their daily work. Deep Dive clearly lays out the steps for managers to take to become great strategists."

Khanh Tao
Specialty Product Lines Manager
Allstate Insurance

"The concept of strategic thinking can permeate an entire organization—not just the senior management level. Deep Dive's advice about working 'in' the business as opposed to 'on' the business is dead on!"

Margaret Quinn
Vice President
Charles Schwab & Company

" Rich Horwath addresses one of the top challenges that businesses face today: How do managers step out of their day-to-day operational roles and make strategic decisions that will have a positive impact on their business? Strategic thinking is a skill that needs to be practiced and Deep Dive gives you the tools and framework to be successful."

Robert Palumbo
Vice President Marketing
Progress Software

"With today's business challenge of getting the most out of increasingly limited resources, developing strategic thinking skills within and across all levels in an organization is not a 'nice-to-have' but a 'need-to-have.' Rich Horwath does an excellent job translating the abstract concept of strategy into a manageable concrete framework individuals and teams can use in working together to generate key insights that favorably impact the future direction of their business."

Jerry Casey
Senior Vice President
Genzyme Diagnostics