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Be Strategic...or Be Gone.

"Strategic thinking is the most valued
skill in leaders today."

-- Chief Executive Magazine

Which of these challenges is your group facing?
  1. "We don't have a competitive advantage."
  2. "We don't have profitable growth."
  3. "We don't have time to develop strategy."
  4. "We don't have a common understanding of strategy."
  5. "We don't use strategy to drive our daily activities."
Your Solution is Rich Horwath: Author, Strategist, Speaker
  • Author of the best-selling book on strategic thinking
  • National thought-leader on strategy (NBC, WGN, FOX TV)
  • President, Strategic Thinking Institute and a former Chief Strategy Officer
  • Professor of strategy at the graduate level
  • World-class clients including Kraft, Motorola, Pfizer and State Farm

50% of bankruptcies are caused by bad strategy.
A lack of strategic thinking today means you may not
have a business tomorrow.


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Preview Video of Rich

As a top-ranked speaker on strategy, Rich can help your group develop their strategic thinking skills to build competitive advantage for the business.

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check out rich's blog Strategy Espresso

Latest From The Blog

There's growing support for the "fail fast" mantra as a means to ultimate success. In the most current edition of Businessweek, Yahoo CEO Carol Bartz encapsulates this philosophy in her guest editorial. She says, "My motto is 'fail fast forward.' You can fail, just do it fast and move forward. I think people get better when they fail."

Certainly, we all fail at some point or another, at this or that. The obvious key in those situations is to learn from the experience and succeed in future efforts. However, the reason many people fail is because they don't actually think about what they want to accomplish and the most effective way of going about it. In our action-oriented society, we ignore the preparation required for "ready...aim...fire" and just "fire!"

In the strategic thinking developmental sessions I lead, I ask participants, "How many of you take time each week to think about your work, what you've learned and how to do it more effectively?" Less than 10% do. The reason why the "fail fast" mantra has gained in popularity is because it's much easier to just do something and fail, then to actually have the discipline to take time out individually and collectively to think about the issues, develop a plan of action and then act. Does this guarantee success? No. But it does greatly improve your chances of success.

I'm not sure about where you work, but my experience is people who are continually failing at what they do become known as failures. And in today's economy, someone who is always failing is a prime candidate for the door the next time the company decides to cut costs.

It's one thing to fail occasionally when taking a smart, calculated risk. Great strategy requires risk. It's another thing entirely to not have the discipline to take time to think about what you should do and how to do it effectively. Think before you act, fail a little and succeed a lot.

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"Rich Horwath helped us take all that is typically generalized by 'strategy' and turn it into practical solutions for our management, and eventually, our entire company. In a relatively short timeframe, Rich helped us utilize a common set of tools and a common language to develop a consistent strategic understanding throughout our organization. We now have a repeatable process to capture key business insights, ensure strategic alignment, develop the company's leaders of tomorrow, and most importantly, profitably grow our business."

Tim O'Connor
Controller
Bangor Hydro Electric

"Your work had a dramatically positive impact on our business. In addition to the strong strategic plan we developed, you infused a new mind set into our organization that has created the strategic discipline to make important trade-offs and has unleashed a powerful energy of confidence. You've truly made a difference to our business."

Don Pogorzelski
President
Genzyme Diagnostics

"Your strategy program was inspiring and right on point. My team was able to take the concepts and tools you presented and immediately apply them to our business during the meeting. Your practical explanation of strategy concepts made the difference. I honestly believe that all participants left this week as better 'strategists' with a clear understanding of how strategic thinking is an ongoing process that, when properly employed, will lead us to the competitive advantage we seek."

Steve Lamb
President & COO
Mizuho

comments about deep dive
Comments From Deep Dive Readers

"Deep Dive can help managers differentiate themselves from that middle layer of performers by focusing on those opportunities to gain competitive advantage with relevant business processes. The innovative material, compelling concepts and exhaustive research make this arguably the best book ever written on strategic thinking."

James Floyd
Director, Worldwide Operations
McDonald's

"Unquestionably, one of the best books on strategy I've ever read! Deep Dive was so good that I couldn't put it down, really! I have actually read the book now for the third time and have given copies to our entire management team. The practical and proven processes (not just theory) provide the step-by-step instructions necessary to developing a real strategy."

Jeffrey Pierce
Executive Vice President
Midwest Packaging Solutions

"Deep Dive is the best business strategy book that I have read to date. It is extremely practical and easy to apply directly to your business as compared to most other strategy books. I purchased the book at the airport in Denver and read it on the flight home to Calgary. I then used the time on my next trip to apply some of the tools provided in the book to map out a strategy for the business that I am running."

Dave Taylor
Director of Engineering
Emerson Electric